Never Chase Clients Again: The Fastest, Easiest, and Most Effective System for Getting Highly-Qualified Consulting Clients to Grow Your Firm by Michael Moshiri

Author:Michael Moshiri
Language: eng
Format: mobi
Publisher: Relationomics Group, Inc.
Published: 2015-01-19T07:00:00+00:00

2.1 Search for Catalysts

The most important factor that enables a Catalyst to facilitate your access to highly qualified prospective clients is his or her knowledge about them.

An effective Catalyst would possess Personal Intelligence and direct knowledge about the personal, professional, and organizational concerns of your prospective clients. An effective Catalyst would also be knowledgeable about the relevant issues affecting your prospective client’s business, market, and industry.

Therefore, the most natural place to begin your search for a pool of Catalysts is the organizations where that knowledge and intelligence is concentrated.

2.1.1 Begin with the Seven Sources of INGRESS

There are countless organizations that serve as sources of knowledge and intelligence about a given community of prospective clients and their industry. Of these sources, seven have proven to be particularly fruitful in locating high quality Catalysts.

The Seven Sources of INGRESS that you should include in your search for a potential pool of Catalysts includes:

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